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Microsoft’s new “decision engine”, Bing, claimed 6% of the search engine market share within hours of launch.

While Windows Live Search users seem to embrace the new engine, Google’s market share does not appear to suffer any immediate impact. However, Bing’s early success could be a beginning.

According to Microsoft CEO Steve Ballmer, search engines “don’t do a very good job of enabling people to use the information they find.” Assuming a better alternative, Bing may begin to see growth as people experience the difference. Early discussion on the new tool suggests that results are good and users are impressed with the results.

The biggest challenge for Microsoft will be to reach the users who are currently satisfied with alternative engines.

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